Newsletter insurance

Newsletter insurance: protect your Substack and subscriber content.

The short answer

Newsletter insurance from CreatorSure covers every issue you send. Media liability pays for your defense when someone says an issue defamed them, invaded their privacy or used their work. Fight Back helps pay for a lawyer when someone republishes your paid posts or spreads false claims about you.

Every issue lands in inboxes and stays there. Substack insurance covers what you sent.

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What it covers

What newsletter insurance covers

Two halves, one quote. Media liability for when someone comes after you. Fight Back for when you need to go after them.

  • Defamation claims over issues and posts
  • Privacy claims from people you write about
  • Copyright claims over images, charts and quotes
  • Claims over guest posts and sponsor reads
  • Fight Back for stolen content and false claims about you

The risks

Risks for Substack and independent newsletters

  • Naming names. Substack defamation claims usually start with an investigation or a hot take.
  • No editor. You write it and send it.
  • Guest posts. You publish someone else's words.
  • Sponsor reads. Claims you repeat for a sponsor.
  • The archive. Old issues stay online.

Fight Back

Fight Back for stolen content or false claims about you

Most insurance waits for you to get sued. Fight Back helps pay for takedowns, demand letters and a lawyer to go after people who take your work. It's for theft you find after your policy starts.

Paywall leaks

Paid issues reposted for free.

Copied issues

Your writing republished under another name.

False claims

Lies about you that cost subscribers or sponsors.

Impersonation

Fake accounts posing as you.

Proof of insurance

Proof of insurance for sponsors

Sponsors and partners sometimes ask for proof of coverage. Once you're covered, CreatorSure sends a certificate of insurance to anyone who needs it.

General liability

General liability vs media liability for newsletters

General liability, or GL, is the policy lots of small businesses buy. One part of it, Coverage B, is for personal and advertising injury. For an ordinary business, like a plumber, that part typically covers defamation claims.

A newsletter is publishing, so that part is usually limited or excluded. This is called the media exclusion, and GL doesn't address claims over your content the way media liability does.

Newsletter writer insurance is media liability, built for claims over what you send. Keep GL for physical accidents (CreatorSure covers general liability too and will place it alongside your media liability), and add media liability for your content.

Cost

Newsletter insurance cost

There's no flat price, and we won't guess at one here. Your newsletter writer insurance cost depends on your subscriber count, paid revenue and sponsors, your topics, the limits you choose, and your claims history.

CreatorSure builds the quote around you, so you're not paying for extras you don't need. See what moves the price, then request a quote for a real number.

FAQ

Newsletter insurance FAQ

Do newsletter writers need insurance?

If you name real people or companies, run sponsors or charge subscribers, yes. Media liability covers claims over your issues. Fight Back helps you go after people who steal them.

How much does newsletter insurance cost?

It depends on your subscribers, revenue, topics and the limits you need. CreatorSure tailors a quote to your newsletter. Request one to get your number.

Does Substack protect me from defamation claims?

No platform defends you. A demand letter or lawsuit is aimed at the writer. Media liability pays for your defense.

Does it cover guest posts?

Yes. Tell us how you publish guests and CreatorSure will place a policy that covers them.

Get a quote

Get a quote. Keep making it. We've got your back.

  1. 1

    Tell us about you

    Fill out the quote form with a few details about what you do.

  2. 2

    We build your custom quote

    We put it together around the coverage you actually want.

  3. 3

    Pick your coverage

    We walk you through your options in plain English. You decide. No pressure.

Not sure what you need? Tell us what you make. A real person reads every request and gets back to you.

Coverage depends on your policy's terms, conditions and exclusions.