High ticket seller insurance

High ticket seller insurance: coverage for coaches and course sellers.

The short answer

High ticket seller insurance from CreatorSure covers coaches, consultants and course sellers. Media liability pays for your defense when someone says your ads, webinars or course content defamed them or used their work. Fight Back helps pay for a lawyer when someone pirates your course. For clients who say a program didn't deliver, CreatorSure covers professional liability too.

You sell results. Online coach insurance covers the claims that come with selling them.

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What it covers

What high ticket seller insurance covers

Two halves, one quote. Media liability for when someone comes after you. Fight Back for when you need to go after them.

  • Claims over ads, VSLs, webinars and sales pages
  • Copyright claims over frameworks, slides, music and clips in your course
  • Defamation claims over what you say about competitors
  • Professional liability for clients who say your program didn't work (placed alongside)
  • Fight Back for stolen courses and content

The risks

Risks for coaches, consultants, and course sellers

  • Result claims. Income or result promises in ads and on sales calls.
  • Testimonials. Client case studies that someone disputes.
  • Course content. Clips, music and images in your lessons.
  • Affiliates and launch partners. What they say to sell your program.
  • Competitors. Calling out other programs by name.

High ticket seller insurance

Claims from clients saying a program didn't work

When a client says your coaching or program didn't deliver what you promised, that's a professional liability claim, sometimes called coaching liability insurance or E&O. It's separate from media liability. CreatorSure covers it too and will place a professional liability policy next to your media liability. Mention it when you request a quote.

Fight Back

Fight Back for stolen courses or content

Most insurance waits for you to get sued. Fight Back helps pay for takedowns, demand letters and a lawyer to go after people who take your work. It's for theft you find after your policy starts.

Pirated courses

Your program shared or resold on forums and groups.

Copied frameworks

Your materials repackaged as someone else's course.

Fake accounts

Impersonators selling under your name.

False claims

Lies that cost you sales or partners.

Proof of insurance

Proof of insurance for clients and platforms

Corporate clients, event hosts, platforms and partners sometimes ask for proof of coverage. Once you're covered, CreatorSure sends a certificate of insurance to anyone who needs it.

General liability

General liability gaps for coaches and course sellers

General liability, or GL, is the policy lots of small businesses buy. One part of it, Coverage B, is for personal and advertising injury. For an ordinary business, like a plumber, that part typically covers defamation claims.

Much of your business is advertising and publishing content, so that part is often limited or excluded for you. This is called the media exclusion, and GL doesn't address claims over your content the way media liability does.

General liability also doesn't cover a client saying your advice didn't work. That's professional liability, which CreatorSure covers too. Keep GL for physical accidents (CreatorSure covers general liability too and will place it alongside your media liability), and add media liability for your content.

Cost

High ticket seller insurance cost

There's no flat price, and we won't guess at one here. Your high ticket seller insurance cost depends on your revenue, how you sell (ads, webinars, sales calls), what you teach, client contracts, the limits you choose, and your claims history.

CreatorSure builds the quote around you, so you're not paying for extras you don't need. See what moves the price, then request a quote for a real number.

FAQ

High ticket seller insurance FAQ

Do coaches need insurance?

If you sell coaching, courses or programs, yes. Media liability covers claims over your ads and content. Professional liability covers clients who say your program didn't deliver. CreatorSure covers both.

How much does high ticket seller insurance cost?

It depends on your revenue, sales channels, offer and the limits you need. CreatorSure tailors a quote to your business. Request one to get your number.

Is course creator insurance different from coaching liability insurance?

Course creator insurance covers claims over your course content and marketing. Coaching liability insurance covers claims that your advice didn't work. CreatorSure places both.

Does online course insurance cover pirated courses?

Fight Back helps pay for a lawyer to go after people who pirate your course after your policy starts.

Get a quote

Get a quote. Keep making it. We've got your back.

  1. 1

    Tell us about you

    Fill out the quote form with a few details about what you do.

  2. 2

    We build your custom quote

    We put it together around the coverage you actually want.

  3. 3

    Pick your coverage

    We walk you through your options in plain English. You decide. No pressure.

Not sure what you need? Tell us what you make. A real person reads every request and gets back to you.

Coverage depends on your policy's terms, conditions and exclusions.